LAKESHORE FLOW
LOGO & VISUAL IDENTITY + WEBSITE FOR A LONDON ONTARIO YOGA COMPANY
Lakeshore Flow, based in London Ontario, offers in-person & online yoga classes. In addition, they teach outdoor summer sessions in Sauble Beach Ontario.
Lakeshore Flow offer a comprehensive style of teaching to include yoga philosophy and takes yoga classes far beyond just the poses.
Owner, Emily reached out to me to help with rebranding her visual Identity. Her new name came from her connection to the beach and to nature - and also the balance of everything. This all comes together in flow, finding the balance between the grounding and the freedom. Grounding in order to find freedom, in order to flow freely. So we set out to turn that into a new logo and visual Identity to kick-start this new phase of entrepreneurship.
